Independent software studio/Building since 2020

Your next product.
Built for the real world.

From the first idea to the systems behind it. We build thoughtful apps, platforms, and AI products for teams ready to move forward.

FROM IDEA TO PRODUCTION

Original interface concept · not a client screenshot

50+ apps delivered since 2020.
From pre-seed startups to enterprise teams.

Selected work

Different challenges.
The same care.

Real product work, chosen for the problems behind it—not just the technology in it.

Illustrative interface · not a Buildots screenshot
Buildots/AI engineering

Generative AI, built into the product.

Contributed to Dot, Buildots’ generative-AI assistant, using Python and LangChain.

PythonLangChainLLM integration
Illustrative interface · not a Morning screenshot
Morning/Product modernization

A stronger foundation for what comes next.

Flutter modernization for an existing product—bringing established software forward without starting over.

FlutterDartModernization
Nayax/Cross-platform engineering

One business. More ways to reach it.

Built Nayax’s first Flutter Web platform, contributed to Nayax EV, and delivered a Next.js management application and C# backend capabilities.

Flutter WebNext.jsC#
WebInterfaces
MobileExperiences
BackendFoundations
How we work

AI accelerates the work.
People own the outcome.

Our proprietary AI-assisted development system helps shorten delivery cycles and keep costs competitive. Experienced engineers stay accountable for the decisions, the quality, and the result.

Built for useful progress. Not more generated code.
01

Understand before building.

Get clear on the product, the constraints, and the smallest valuable next step.

02

Move faster with intention.

Use AI where it helps. Keep architecture, context, and review in human hands.

03

Own the path to production.

Test real workflows, ship carefully, and improve from what users actually need.

Our toolkit

The right stack.
Not the only stack.

From the interface to the infrastructure. We choose technology around the product, not the other way around.

AI & agents

LLMsLangChainRAGAgentic workflowsMCPPython

Web experiences

TypeScriptJavaScriptReactNext.jsResponsive interfaces

Mobile & desktop

FlutterDartKotliniOSAndroidmacOSWindowsLinux

Backend systems

Node.jsNestJSPythonC#APIsIntegrations

Cloud & infrastructure

AWS ecosystemGoogle CloudFirebaseProduction deployment

Product engineering

0 → 1 deliveryArchitectureModernizationTechnical leadershipAI-assisted delivery
In their words

Good work builds
lasting relationships.

Recommendations from people who have worked with Idan. Real words, not a wall of star ratings.

He did it while demonstrating programming skills and a wide knowledge and understanding of the platform and its architecture, and while using an AI tool to speed up the process.
Maoz MusselClient · July 2025
Throughout our collaboration, they consistently delivered work on time and handled tasks with professionalism and attention to detail.
Rotem PeretsClient · June 2025
Idan is the definition of a Flutter pro.
He understands the importance of time to market!
Micael LasryClient · March 2022

Excerpts from the author-supplied LinkedIn recommendations. Original wording retained.

Notes from the work

Build. Learn. Share.

Explore the publication library

Practical writing on AI systems, developer tools, and product engineering.

Read on Medium ↗
The person behind the studio

Hi, I’m Idan.
I build the whole thing.

Idan Ayalon

I’m a product engineer, technical founder, and the person behind Ayalon Software. My experience spans early-stage products, enterprise systems, mobile applications, and practical AI tooling.

I founded the studio in 2020 after years of shipping software, including work at AT&T and Walla! NEWS. I stay close to both the product decisions and the engineering that makes them real.

A little more about me
15+years in software
2020studio founded
50+apps delivered
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What are you
building next?

A new product, an existing system that needs a fresh start, or AI that needs to do something useful. Tell us where you want to go.